I am so excited to talk to you about something that has been boggling my mind since I quit my day job back in March of 2016 to take my business on full-time.
It seems as if many people out there have this misconception that the goal to create a business is to be able to quit your day job and work for yourself full-time. It sounds like the ideal situation most aspiring business owners want to be in. They want to do what they love, make enough or more than enough money to fund their ideal lifestyle, and work on their own schedule while ditching the 9 to 5.
YES, quitting your job to pursue your business is a goal and maybe even a reason why you want to succeed in business so badly, but its not the only goal you should have when you start a business.
You should start your business because you want to offer a product or service that is better than anything you have seen.
You should start your business because you want to put something out into the world that has not been done yet.
You should start your business because you want to solve a problem.
You should start your business because you KNOW it is something people will want to pay for.
You should start your business because you will enjoy and appreciate the journey of starting your business regardless of the outcome.
A by-product of starting your business could be that you quit your day job because your business is becoming where you allocate the most time, the most energy, and all your resources.
A by-product of starting your business should be that it fulfills you more than your day job, gives you the financial stability you need, and a time schedule that works for you.
Do not romanticize the idea of quitting your day job and make that the reason why you want to start a business. To be honest, even when I had a business, actually two businesses, I still had two part-time jobs for 2 straight years. With four different streams of income, I knew I had so much more to learn before taking on my business full-time.
I was not running businesses because I was waiting around until my businesses replaced my part-time job income. I ran my businesses on the side because I wanted to solve problems, service my own clients, and feel fulfilled in my own work. I wanted to make my businesses the very best they can be without worrying about where my next paycheck was coming from.
If you have an idea for a business or already have a business, I want you to brainstorm the idea and explore it. What makes you want to run your business? What market do you want to serve? What types of customers and clients do you want to have? What will your idea do? And how will your idea become a business you are truly proud of leaving your day job for?
Obsessed with helping you build a better business,
P.S Do you love podcasts? or audio content? or awesome podcasts with exclusive audio content? Then take a listen to my podcast all about building a better business, finding your work and life balance, and where I share tools and tactics to building a business you love, Business by Design!